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Business
Mindset
Lifestyle
High Flying Design
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Founder Stories
Business
Mindset
Lifestyle
Subscribe
How to Celebrate Your Business Birthday: Ideas That Actually Mean Something
Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025 Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025

How to Celebrate Your Business Birthday: Ideas That Actually Mean Something

Is your business turning 1, 3 or 10? Discover heartfelt, creative ways to celebrate your business birthday and reflect on how far you’ve come.

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How to Get Your Product Stocked by Retailers: What Buyers Actually Want
Business High Flying Design Editorial Team 08/06/2025 Business High Flying Design Editorial Team 08/06/2025

How to Get Your Product Stocked by Retailers: What Buyers Actually Want

Landing a retail deal is the dream for many product founders. But the process is full of missed opportunities and unanswered emails. Here's what buyers actually look for — and how to pitch with confidence.

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How to Write a Brand Story That Sells (Without Making It All About You)
Business Giada Nizzoli, Founder, Crafty Copy 08/06/2025 Business Giada Nizzoli, Founder, Crafty Copy 08/06/2025

How to Write a Brand Story That Sells (Without Making It All About You)

Most brand stories are technically accurate and emotionally flat. Here's how to write one that actually converts — by making your dream client the hero, not yourself.

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The Best Cities for Female Entrepreneurs & What Makes Them Work
Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025 Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025

The Best Cities for Female Entrepreneurs & What Makes Them Work

Discover the best cities for female entrepreneurs worldwide. From London to Stockholm, explore the ecosystems where women-led businesses thrive.

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Email Marketing for Women in Business: How to Build, Grow and Actually Use Your List
Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025 Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025

Email Marketing for Women in Business: How to Build, Grow and Actually Use Your List

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Networking Tips for Women Who Hate Networking (But Know It Matters)
Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025 Business Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025

Networking Tips for Women Who Hate Networking (But Know It Matters)

For women navigating business, leadership, and visibility, networking isn’t about handing out cards - it’s about building genuine, strategic relationships. These 10 tips will help you do it with confidence and clarity.

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EDITOR’S LETTER

Growing up in Clacton-on-Sea, I didn't see many examples of self-employed women. That was, until I met Dina. She lived across the road from me, and every morning, I'd watch her drive her Mini to the hair salon she owned. She was the first real-life female entrepreneur I'd ever known.

Seeing Dina planted a seed in my mind. Here was tangible proof that building a business wasn't just a distant dream; it was a real possibility. And if she could do it, maybe I could too.

But as I got older, I realised that Dina was the exception, not the rule. Today, eight out of ten young people in the UK can't name a single female entrepreneur. It's a stark reminder of how few visible role models we have. The women who are out there building businesses, chasing their dreams, and redefining success on their own terms are still largely unseen.

And that invisibility? It has a real impact. When we don't see examples of women doing something, it's hard to believe we can do it ourselves. It places a silent limit on our aspirations, a quiet ceiling on what we dare to dream.

That's what High Flying Design is here to change.

We know that building a business as a woman comes with unique challenges. We battle imposter syndrome, shoulder invisible labour, feel the constant pressure to have it all figured out, and face the fear of going it alone. But we also know that there's no singular "right" way to do it.

That's why we share honest interviews with real women in business who are figuring it out as they go. Women who are navigating the challenges, celebrating the wins, and learning the lessons, and generously sharing it all with us.

Alongside these inspiring founder stories, we provide practical business advice from those who've been there, mindset strategies to build resilience and overcome doubt, and valuable insights and tips to help you prioritise your wellbeing and create a life beyond the business.

— Shannon Kate Murray, Founder & Editor

High Flying Design is an online personal and professional growth magazine for female founders. Written by women a few steps ahead.

Ranked #8 in FeedSpot's Top 50 Women's Magazines, 2025 & 2026.

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— Shannon, founder and editor

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