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Founder Stories
I need money coming in
Nobody knows I exist
I need this to run properly
I don't know what I'm building
I can't tell if this is working
I can't keep going like this
I'm on my own with this
Culture
High Flying Design
Never miss an article
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The Agende Launch, Explained: Inside Isobel Lorna's £250,000 First Hour
Culture Shannon Kate Murray, Founder & Editor of High Flying Design 06/09/2026 Culture Shannon Kate Murray, Founder & Editor of High Flying Design 06/09/2026

The Agende Launch, Explained: Inside Isobel Lorna's £250,000 First Hour

Isobel Lorna's Agende sold out in two hours. What the planner really costs, and what the launch was built from.

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Vendor or Visionary? The Question The Devil Wears Prada 2 Raises for Every Female Founder
Culture Shannon Kate Murray, Founder & Editor of High Flying Design 03/05/2026 Culture Shannon Kate Murray, Founder & Editor of High Flying Design 03/05/2026

Vendor or Visionary? The Question The Devil Wears Prada 2 Raises for Every Female Founder

Miranda Priestly's takedown of Emily Charlton in The Devil Wears Prada 2 is the sharpest line in the film. It's also the question every female founder should be asking herself.

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Female Founders in the UK 2026: What the Rise Report Actually Found
Culture Shannon Kate Murray, Founder & Editor of High Flying Design 25/03/2026 Culture Shannon Kate Murray, Founder & Editor of High Flying Design 25/03/2026

Female Founders in the UK 2026: What the Rise Report Actually Found

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The Great Trust Recession: Why Your Audience No Longer Buys the Performance
Culture Danielle Thompson, Founder, Goldspun Support 27/02/2026 Culture Danielle Thompson, Founder, Goldspun Support 27/02/2026

The Great Trust Recession: Why Your Audience No Longer Buys the Performance

We're living through a trust recession. The gap between what people say and what they do has widened — and audiences are exhausted by the performance. Danielle Thompson on what they actually want instead.

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Why TALA's "Losses" Are Being Misread and What It Reveals About How We Judge Female Founders
Culture High Flying Design Editorial Team 25/02/2026 Culture High Flying Design Editorial Team 25/02/2026

Why TALA's "Losses" Are Being Misread and What It Reveals About How We Judge Female Founders

Charlie Terry, Founder of CEEK Marketing, analyses TALA’s £2.6m operating loss, Grace Beverley’s strategy and the wider debate around founder-led UK brand profitability.

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The Default Track: The Force Moving Every Woman Toward Invisibility
Culture High Flying Design Editorial Team 20/02/2026 Culture High Flying Design Editorial Team 20/02/2026

The Default Track: The Force Moving Every Woman Toward Invisibility

Many high-performing women do everything “right” and still feel something is missing. In this powerful essay, Sloane explains the cultural “default track” shaping women’s lives and why stepping off it can change everything.

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Inside Kim Kardashian's MasterClass: What the Ten Kimmandments Teach About Building a Modern Brand
Culture Shannon Kate Murray, Founder & Editor of High Flying Design 30/12/2025 Culture Shannon Kate Murray, Founder & Editor of High Flying Design 30/12/2025

Inside Kim Kardashian's MasterClass: What the Ten Kimmandments Teach About Building a Modern Brand

Kim Kardashian's MasterClass isn't really about fame. It's about product decisions, audience intuition, and knowing when to move fast. Here are the ten lessons any founder can actually use.

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The Best Cities for Female Entrepreneurs & What Makes Them Work
Culture Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025 Culture Shannon Kate Murray, Founder & Editor of High Flying Design 08/06/2025

The Best Cities for Female Entrepreneurs & What Makes Them Work

Discover the best cities for female entrepreneurs worldwide. From London to Stockholm, explore the ecosystems where women-led businesses thrive.

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High Flying Design is the UK online magazine for female founders. It covers the business and the woman running it. Independently owned and edited in Essex, UK.

Ranked #8 in FeedSpot's Top 50 Women's Magazines, 2025 & 2026.

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