How to Fix What Google Says About Your Website
Edit your SEO snippet with confidence - and show up how you actually want to be seen
You’ve launched your site. You’ve poured energy into your brand. But when you Google your business and see “Home | My Site” as the first impression?
😬 Oof. It’s deflating.
Your Google search listing - aka your SEO snippet - is one of the most powerful visibility tools you have. It’s often the first thing clients, collaborators or podcast hosts will see when they search for you.
The good news? You can change it. Easily. And this guide will show you how - with no code, no overwhelm, and no need to wait for your developer to get back to you.
What Is Your Google Search Listing, Exactly?
When someone searches your name or business, Google displays:
A title tag (bolded headline text)
A meta description (the two-line summary underneath)
These are pulled directly from your website - but you can control them.
Step 1: See What Google Says Right Now
Type this into Google:
site:yourdomain.com
(e.g.site:highflyingdesign.com)
This shows you what Google has indexed. You’ll see each page’s title and description - which is what searchers see too.
If your site doesn’t appear, or shows outdated content:
→ Log into Google Search Console and submit your sitemap (yourdomain.com/sitemap.xml) to be reindexed.
Step 2: Rewrite Your Title Tag + Meta Description
This is your website’s elevator pitch - in search form.
Your title tag should:
Be under 60 characters
Include a keyword (“business coach for women”)
Say what you do or solve (“Confidence-led business strategy”)
Your meta description should:
Be under 155 characters
Add a human hook: “Helping purpose-led women grow online - without burnout.”
Make someone want to click
Example:
🚫 Before:
Home | Female Founder | Coaching UK
✅ After:
Business Growth Support for Female Founders | High Flying Design
Helping women grow aligned, purpose-led businesses — with confidence, clarity, and strategy.
Step 3: Update It on Your Website Platform
Squarespace:
Go to Pages > Click the gear icon
Click SEO tab
Update your Page Title and Meta Description
Shopify:
Online Store > Pages or Products
Scroll to Search Engine Listing Preview
Edit your SEO title and description manually
Wix:
Go to Menus & Pages > SEO Basics
Update your Page Title and Meta Description
WordPress (with Yoast or RankMath):
Scroll to the SEO panel beneath your content
Enter your custom title and description
Use the live preview to test how it will appear
Step 4: Speed Up the Google Update
Once your new SEO text is live:
Paste the page URL
Click Request Indexing
Google usually updates within 7–15 days, but this gives it a nudge.
Common SEO Snippet Mistakes to Avoid
1. Keyword stuffing
🚫 “SEO Consultant UK | SEO Help | SEO London”
✅ “Helping creatives grow online with simple, effective SEO support”
2. Forgetting mobile
60%+ of searches happen on phones. Make sure your best hook fits in the first 50 characters.
3. Leaving out the why
Don’t just describe what you do. Tell someone why they should care.
🚫 “Digital marketing and design services”
✅ “Websites and strategy for women who want visibility without burnout”
Bonus: Go Beyond Google
Submit your sitemap to Bing
Use Meta Tags.io to see how your site looks when shared on LinkedIn or Pinterest
Add Open Graph tags so your links show up beautifully on social media
Update your email signature and LinkedIn bio to match your new description
Your Google listing isn’t just code. It’s your digital handshake.
Don’t let it say “Home | Untitled Site.” Let it say who you are. What you do. And why you matter.
Take 5 minutes. Update your snippet. And reintroduce your business to the world - with clarity, confidence, and control.
