“Shannon is always one step ahead, brimming with ideas and has fantastic energy. If you’re fortunate enough to work with her, you’ll no doubt see your business grow.” — Cat Lenheim
Hi, I’m Shannon.
Founder & editor of High Flying Design magazine, Journalist and Marketing Advisor.
In my role as a Marketing Advisor, I help founders (like you) strengthen how you’re showing up online and reach more of the right people. Think of me as your co-pilot.
Marketing Advisory for founders & Small businesses
Most marketing advice is generic: post more, be consistent, be everywhere. I don't do that! I get to know you, how you work and where you want to get to, and then help you show up in a way that will work for you. And I keep things simple, no overwhelming forty-page strategies, just a clear plan you can actually follow: consistently.
Ways we can work together
A single session: £120 per session
90 minutes online, with prep beforehand and a simple plan after. Best for one focused thing, for example:
- Working out what to post, and planning your content
- Learning how to actually get the most out of a platform like Instagram or LinkedIn
- Planning your marketing around a launch or an event
- Setting up paid ads, or sense-checking ones you're running
- A second opinion on a big decision (one founder came to me unsure whether to keep two brands running or simplify to one, we worked out what was right for her long-term)
You leave knowing exactly what to do next.
Here’s what real founders say about working with me:
Your marketing foundations: from £1500
Over six weeks, we work through everything that matters, one area at a time, so it never feels overwhelming. Each session, we focus on one piece, you leave with clear steps to action that week, and we pick up the next thing once it's done. For example:
- Your brand and positioning, getting clear on what you stand for, and how to speak to the right people so you attract more of them
- Your website, and what it should really say and do
- Your socials, and how you show up
- How you look after the clients you already have, your emails and newsletters
- The tools and tech you actually need (and the ones you don't)
- Where to show up next, finding where your people already are, rather than trying to be everywhere
I'll guide you through each step and review your changes as you make them. By the end, your foundations aren't just planned, they're properly sorted.
Ongoing Support: from £150/month
Once your foundations are solid, this keeps things moving. A monthly session plus feedback on your work as you go, for example:
- Knowing what to put out, across your socials, emails and content, so you're never staring at a blank page
- Planning your marketing around what's coming up, a launch, a season, a new offer
- Reaching more of the right people as you grow
- A sounding board, accountability, and feedback on your work before it goes out
Not sure which is right for you? Just ask, and I'll point you to the best fit.
I advise, guide and review, so you stay in control of your own business. If you'd rather I take something off your plate and do it for you, that can be arranged separately.
Not sure if marketing advisory is right for you, or have a question first?
Just drop me a message on Instagram or email hello@highflyingdesign.com, I'm happy to help you work out if we’re a good fit before you book.
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A marketing advisor’s job is to help you work out how to show up, what to say, and how to reach the right people, without doing the day-to-day marketing for you.
In a session with me, we look at where your business is now, where you want to get to, and build a clear plan to bridge the gap. You leave knowing exactly what to focus on next.
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My sessions and plans are about advising, guiding and reviewing, so you stay in control and build confidence. I'll always show you how and point you to the right tools. If you'd rather I do some of the work for you, that can be arranged as a separate marketing consultancy piece.
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Yes, I love them. Alongside marketing advisory, I take on occasional editorial and creative projects, shaping content, editing books, and giving overall direction to brands and publications. It's the same skill at heart: seeing the whole picture and working out what it should be. If you've got a project in mind, tell me about it and we'll work out the right approach.
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Not at all. A lot of the founders I work with find the tech and tools the overwhelming part. I'll help you work out what you actually need and explain it in plain English, no jargon!
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A decade in marketing, PR and communications, including a senior role as Assistant Director of Marketing and Operations at a B2B tech agency.
During Covid, I started designing websites for small businesses forced to close, helping them get online and keep going, and that grew into years of helping female founders build their digital presence.
Today I bring all of that, the strategy, the storytelling, the hands-on experience, to advising founders one-to-one. I'm also the founder and editor of High Flying Design, a magazine ranked among the UK's top women's titles.
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Female founders and small business owners, usually established, doing good work, but not quite showing it the way they could. If you know you're underselling yourself, or you're ready to step up to bigger opportunities, that's exactly where I come in.
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I'm based in Essex, UK, and work online with founders everywhere.
TRUSTED BY:
Shannon Kate Murray
Founder & Editor of High Flying Design Magazine, Journalist & Marketing Advisor based in Essex, UK.